RENO, Nev. - TelAve -- NVision Optix is helping raise awareness about the importance of protecting eye health from ultraviolet (UV) exposure, encouraging patients throughout Reno, Lake Tahoe, Sacramento, and the San Francisco Bay Area to prioritize year-round UV protection for their eyes.

While many people understand the importance of sunscreen for skin protection, UV exposure to the eyes is often overlooked. Prolonged UV exposure can contribute to both surface and internal eye conditions, including pinguecula, pterygium, cataracts, and macular degeneration.

In high-elevation regions such as Reno and Lake Tahoe, UV exposure can be especially intense. Reflection from water and snow can significantly increase UV exposure, making eye protection critical not only during summer but also during winter activities such as skiing and snowboarding.

"UV exposure is a double-edged sword—we need sunlight, but overexposure can be harmful," said Dr. Jacqueline Donahue, co-founder of NVision Optix. "Many people remember sunscreen but forget their eyes need protection too. Wearing sunglasses with 100% UVA and UVB protection is one of the simplest ways to help protect long-term eye health."

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NVision Optix recommends patients wear sunglasses labeled 100% UV protection, UV400, or UVA + UVB protection, especially during prolonged outdoor activity and peak sun hours between 10 a.m. and 2 p.m.

The practice encourages patients to prioritize UV protection during:

• Skiing and snow sports
• Boating and water recreation
• Hiking and outdoor exercise
• Long periods of sun exposure
• High-elevation travel

While hats can help reduce UV exposure, they only provide partial protection. Proper UV-blocking sunglasses remain one of the most effective ways to help protect the eyes from harmful rays.

NVision Optix offers a curated selection of luxury and performance eyewear featuring premium sunglass lenses, prescription sunwear, and designer frames that combine style with advanced UV protection. The practice carries collections from globally respected brands including Cartier, Andy Wolf, Ørgreen, Matsuda, Lindberg, Maui Jim, and other independent eyewear designers.

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By combining advanced eye care with high-quality protective eyewear, NVision Optix helps patients protect both their vision and long-term ocular health.

To learn more about UV protection or explore prescription and non-prescription sunwear options, visit https://nvisionoptix.com/ or call 775.900.2015.

About NVision Optix

NVision Optix is a patient focused optometric practice, advanced dry eye clinic & boutique optical in Reno, Nevada. Founded by Dr. Brian Benitz and Dr. Jacqueline Donahue, NVision Optix combines advanced eye care, personalized service, and curated luxury eyewear collections to create an elevated vision care experience.

Learn more: https://nvisionoptix.com/

Media Contact

NVision Optix
3715 Lakeside Drive
Reno, Nevada
Phone: 775.900.2015
Website: https://nvisionoptix.com/