SAN FRANCISCO - TelAve -- Across classrooms, workshops, and coaching sessions, practitioners face the same problem: students are turning to AI for the reasoning these professionals have spent careers building. AI-driven cognitive offloading is eroding capabilities that existing tools were never designed to protect. Today, Cristian Mitreanu launched a Kickstarter campaign for OFMOS® Essential — a tabletop system for developing strategic thinking through play, grounded in two decades of research (https://www.kickstarter.com/projects/cmitreanu/...). The system includes a strategy game for 2–4 players, five structured learning solutions, and facilitator guides.

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The game is built on two first-principles theories: the One-Need Theory of Behavior and the Ofmos Theory of Business. Its mechanics are direct expressions of the dynamics those theories describe. The Five Business Big Pictures framework identifies five levels at which strategic thinking operates, from the individual decision to the economy.

The rules take minutes to learn. Each player — as CEO — manages nine products across nine environments on a shared 81-position board. Every turn, the CEO takes one action — launch, commoditize, innovate, or retire. Synergy formations are achieved deliberately and generate bonus points. Players can eliminate competitors' products. The game is for ages 14+.

Educators deploy it as a foundation for strategy courses. L&D professionals integrate it into workshops, executive education, and leadership development. Coaches use it to surface a client's strategic patterns. Parents play it with teenagers as equals.

Early bird pricing is $85. Standard is $100. Bundles for schools and organizations are available. The campaign runs 33 days through May 31, 2026.

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"You start by playing — no theory, no business context, just the game," said Mitreanu. "The mechanics pull you in. You feel commoditization before you can name it. The system is designed for that progression — from a single game session to the full depth of the Five Business Big Pictures."

About the Developer

Cristian Mitreanu is a behavior and strategy researcher, product professional, and educator based in San Francisco. His research, begun in 2002, produced two foundational theories and the game system at the core of OFMOS®. He has taught at Stanford Continuing Studies, published in MIT Sloan Management Review, and founded TEDxUIUC.

About Ofmos Universe

Ofmos Universe — The Human Strategist Platform™ — is anchored in two foundational theories and delivers through four pillars: OFMOS® (games), BizBigPic™ (courses), Spointra™ (books), and RedefiningStrategy™ (tools and consulting). Patents: US11285378, USD833533.