BOSTON - TelAve -- RAIN Group, a sales training company, and Alchemist, a leadership development company, will host "The Behavior Change Breakdown: 3 Leadership Trends Blocking Performance" on Thursday, Sept. 24, 2026, at 11 a.m. EDT / 4 p.m. BST.

The live virtual event will explore trends across new 2026 research studies from both companies, part of the parent company Alchemist Group. The reports are based on responses from more than 500 sales and business leaders.

The findings reveal three leadership trends contributing to a persistent execution gap between organizational strategy and consistent behavior change.

Among the research findings:

- 49% of leaders said the proportion of managers meeting performance expectations failed to improve in the past year.

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- 63% of leaders said maintaining accountability and execution across their organization is challenging.

- 72% of leaders said sustaining behavior change is challenging.

Performance problems often emerge when leaders and managers struggle to translate strategy into clear expectations, effective coaching, accountability, and reinforced behaviors across their teams. The upcoming event will examine where that breakdown occurs and what organizations can do to improve execution.

Alchemist CEO Russell Miller, RAIN Group CEO Scott McDonald, and RAIN Group Vice President of Client Experience Bethany Talbert will unpack the research and share how these patterns show up across the organizations they work with and what approaches show promise in overcoming them.

Attendees will learn how to:

- Diagnose the behaviors that need to change to improve performance.

- Identify what effective accountability looks like for leaders and managers.

- Connect leadership and employee development more closely to action.

- Address barriers that prevent new behaviors from being sustained.

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- Use practical diagnostic questions to identify execution gaps within their own teams.

Register for the event at: https://hubs.li/Q04xNH4P0

About RAIN Group
RAIN Group is an award-winning leader in sales transformation, with over 20 years of researching and enabling top sales performance. RAIN Group's modular, multi-modal approach to sales training provides flexible, tech-enabled, and customizable solutions for complex global teams. Trusted by leading companies, RAIN Group partners with clients to ensure learning is adopted, creates lasting behavior change, and drives measurable results. Learn more at https://www.rainsalestraining.com

About Alchemist
Headquartered in London, Alchemist is a global leadership development company specializing in immersive, experiential, and interactive learning. Known for its client-centric approach and innovative design, Alchemist creates learning experiences that are impactful, memorable, and built to drive business outcomes through high-stakes, real-world challenges, live practice, AI-driven simulations, and immediate coaching. Learn more at https://thisisalchemist.com