DENVER - TelAve -- "Josh and I genuinely enjoy helping people," said Phil Lotterhos, co-owner of Sleep Basil. "Seeing someone who's struggled with sleep for years finally get a good rest. It is one of the most fulfilling parts of our job."

The new collection features Cariloha and Technogel pillows, both hand selected by Phil and Josh. The page includes a side by side comparison that helps customers evaluate each option in one place, including

• Materials
• Cooling technology
• Support
• Sleep position compatibility

The Cariloha lineup starts at $139 and includes four styles, Resort, Retreat, Retreat Latex, and Down Feather. These options range from soft bamboo and kapok blends to dual chamber latex designs. The Retreat and Retreat Latex pillows are OEKO TEX Standard 100 certified and carbon neutral, while the Down Feather model uses RDS certified goose down with 720 fill power.

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For hot sleepers and those who wake up with stiffness, the Technogel collection offers a more specialized solution. Both pillows are Italian engineered using water based gel technology and are priced at $200. The Deluxe model is available in thin, medium, and thick options to accommodate different sleep positions. The Anatomic pillow is contoured for back sleepers, with a dedicated neck zone designed to support the natural curve of the cervical spine.

Financing is available starting at $29.83 per month at 0% APR through Shop Pay, Synchrony, and Klarna. The company also offers free delivery within a 50 mile radius.

All pillows are available for in store testing at the Sleep Basil showroom in Denver (https://maps.app.goo.gl/KjVohviyErvmfHP57). The showroom is open Monday through Saturday from 10 am to 6 pm and Sunday from 11 am to 5 pm. Customers work directly with the owners, with no sales staff, commissions, or pressure.

About Sleep Basil Mattress Co.

Sleep Basil is Denver's locally owned performance mattress store, specializing in expertly curated mattresses and sleep solutions for Colorado's active lifestyles. Proudly serving Denver and surrounding neighborhoods, Sleep Basil is committed to community, sustainability, and helping every Coloradan achieve restorative sleep.