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Associated Bank Announces Steven Zandpour to Join Executive Leadership Team

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MILWAUKEE, Dec. 12, 2024 ~ Associated Banc-Corp (NYSE: ASB) has recently announced the addition of Steven Zandpour to its Executive Leadership Team (ELT), effective January 1, 2025. Zandpour, who is 48 years old, will serve as executive vice president and deputy head of Consumer and Business Banking at Associated Bank. He will report directly to David Stein, the executive vice president and head of Consumer and Business Banking, as well as the Madison Market president.

According to Stein, Zandpour's leadership style that prioritizes people and his dedication to colleagues and customers have been instrumental in the company's growth and improved customer experience throughout 2024. With his expanded role encompassing all revenue sources in their line of business, Zandpour is expected to have a greater impact on delivering product and service enhancements that meet the needs of customers across their footprint.

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Zandpour joined Associated Bank in January 2024 with a focus on consumer and small business growth in major metropolitan markets. He also led the branch network, contact centers, and other sales and service channels in those markets. With the addition of Consumer Lending to his portfolio, Zandpour will now be responsible for all revenue growth for the Consumer and Business Banking line of business.

Andrew J. Harmening, president and CEO of Associated Bank expressed his excitement about having Zandpour join their Executive Leadership Team. He praised Zandpour's leadership skills, strategic thinking, and ability to deliver results since joining the company in early 2024. Harmening believes that Zandpour's contributions will help guide them through their next phase as they continue to capitalize on their momentum in their strategic plan.

Prior to joining Associated Bank, Zandpour worked at BMO in Chicago where he served as U.S. head of Specialty Sales. In this role, he successfully drove sales, service, and financial results for mortgage, business banking, and mass affluent segments across BMO's U.S. footprint. Before that, he spent 14 years in leadership positions at Fifth Third Bank in Illinois.

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Zandpour expressed his enthusiasm for being a part of Associated Bank's Executive Leadership Team and contributing to the success of their strategic plan through a people-centric approach and top-notch products that drive consumer value. He looks forward to all that they will accomplish in the future.

Zandpour holds an MBA from the University of Notre Dame and a Bachelor of Science degree in economics from the University of Iowa. In addition to his professional achievements, he has also dedicated his time and talent to various community organizations such as City Year Chicago, Valley of the Sun United Way Cabinet, and the Arizona Science Center.

Zandpour is based in Milwaukee, where Associated Bank is headquartered. With his extensive experience and proven track record, Zandpour is expected to play a crucial role in driving growth and success for Associated Bank in the coming years.
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