BATON ROUGE, La. - TelAve -- Baton Rouge is staking a groundbreaking claim in Black History—as one of the legacy pioneers behind the bus boycott movement and many other essential strategies to the civil rights movement, and now it's time for the public to know.

Through the efforts of The Walls Project, the Downtown Development District and EnvisioNBR, a "Black History Trail System" will be unveiled in Baton Rouge on February 20, 2026—an opportunity for residents and visitors to immerse themselves within critical moments of Black History via two walkable trails decorated with interactive markers. The trails, ranging from 1.8 to 3.4 miles, can be biked or walked, with QR codes at designated sites where the viewer can read, listen or watch stories tied to the historical destination.

"This placemaking initiative has been three years in the making, to reimagine public space as a site of education, memory, and historic preservation," said Morgan Udoh, Public Art Associate Director for The Walls Project. "The Black History Trail System currently includes two segments, the Greenway Civil Rights Trail and the EnvisionBR Legacy Trail, which together highlight Baton Rouge's pivotal role in shaping strategies of nonviolent resistance that later informed national civil rights movements.

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The Envision BR Legacy Trail is focused on preserving neighborhood memory before it is overwritten. As redevelopment and revitalization move forward, it is critical that the cultural, social, and historical narratives of these communities are documented accurately and centered intentionally."

Before Montgomery, before Rosa Parks, and before Dr. Martin Luther King Jr. became a national figure, Baton Rouge quietly proved that mass, nonviolent economic protests could work.

In 1953, two years prior to the Montgomery Bus Boycott, Baton Rouge residents organized and sustained the first successful modern bus boycott in the United States. Led by Rev. T. J. Jemison and strategist Martha White, the Baton Rouge Bus Boycott established the blueprint that would later be adapted and scaled in Montgomery. This was not a coincidence. It was a precedent.

Despite its historical significance, Baton Rouge has largely been omitted from the national civil rights canon. That omission matters. Baton Rouge did it first—and the nation is long overdue to recognize and say so.

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It is now time for Louisiana's leadership in social progress to be named, documented, and experienced in place.

The community is invited to participate in the unveiling of the all-new Black History Trail System on February 20, 2026 from 9AM to 1PM at North Blvd. Town Square.

Details on programming, how to RSVP, support, donate or volunteer, can be seen here. Supporters are encouraged to tag #EBRBlackHistoryTrail on all socials.