CHARLOTTE, N.C. - TelAve -- Window treatments can be far more than the finishing touch on a beautifully designed room—they can also represent a significant profit opportunity for interior designers.

Window Fashion VISION will present "Profit at the Window: Window Coverings 101 — How Interior Designers Can Sell, Source & Profit from Window Treatments," a free 60-minute webinar on Tuesday, October 6 at 11:00 a.m. ET, presented by award-winning interior designer Lindsey Putzier of Lindsey Putzier Design Studio.

Designed specifically for interior designers, the introductory session will explore how window treatments can become a more strategic and profitable part of a design business. The webinar is relevant for designers who do not currently offer window treatments, those who specify them occasionally, and experienced designers looking to strengthen their sourcing, pricing, partnerships and profitability.

"Window treatments represent an important opportunity for designers to expand both the scope and value of the services they provide," said Putzier. "But it can be a complex category. Understanding the products, the people behind them and the different ways to source and sell them can help designers approach the window with much more confidence."

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What Attendees Will Learn
During the session, Putzier will provide a high-level introduction to the window covering category, including:

• The fundamentals of window treatments, including major product categories
• How to sell, source and support window treatments through the right industry partners
• How window treatments can create an additional revenue and profit center
• Where key margins, upsell opportunities and untapped revenue exist

Window coverings are an evolving category shaped by new products, technology, automation, design trends and changing client expectations. The webinar is intended to give designers a stronger foundation while helping them identify practical next steps for growing their knowledge and their business. Attendees will also learn how Window Fashion VISION and the International Window Coverings Expo (IWCE) can provide continued education, industry connections and access to new products, suppliers and resources within the professional window covering industry.

About the Presenter

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Lindsey Putzier is an award-winning interior designer and founder of Lindsey Putzier Design Studio in Hudson, Ohio. Known for her personalized, eclectic approach, Putzier creates timeless interiors that blend color, pattern, custom furnishings, window treatments and antiques while reflecting each client's individual style. A Certified True Color Expert, Putzier studied Interior Design at the New York Institute of Art & Design and graduated with honors from the University of Virginia's McIntire School of Commerce.

Webinar Details
Profit at the Window: Window Coverings 101
How Interior Designers Can Sell, Source & Profit from Window Treatments

When: Tuesday, Oct 6, 2026; 11:00 a.m. ET
Duration: 60 min.
Cost: Free
Presenter: Lindsey Putzier, Lindsey Putzier Design Studio

Register: https://us02web.zoom.us/webinar/register/WN_OPto6qpmTaWg7x6CYTa0Zg